Markets
Dear Fairview family, After many months of hard work we are excited to share with you the news of a significant label evolution and improvement for the Fairview wine brand, to be introduced in the coming months.
In March, Fairview winemaker Anthony de Jager visited Kenya for the 4th annual Nairobi Wine Festival. It was a successful visit to the wine festival and Anthony shared his experiences with us.
“The interest is there in the market; customers just need a little more information to buy with confidence.” Julia Burke is currently in South Africa, spending time at some of the leading cellars and getting an update on one of her passions – South African wine! You can follow her travels on her blog or [...]
Continue reading about Developing South African wine ambassadors in the United States
This post follows part 4 Tasting in Fukuoka The next day I was off to a tasting at Fukuoka. It was a bit smaller than Tokyo but I was surprised to meet a lot of Fairview fans and had to pose for photos with many customers. Once again Takako was making sure that everything ran [...]
This post follows part 3 Meeting the press in Tokyo The next morning I was collected punctually by Takako Osawa from out Japanese importers Mottox. She has previously been to see us in South Africa with a group from the company. Mottox set up a room at their offices in Tokyo for the press tasting. [...]
This post follows part2 Tax on the Taxi I arrived in Tokyo armed with very clear instructions to take a taxi to my hotel. I made my way to the taxi rank and asked to be taken to the Dai-ichi Hotel. Never had I seen more helpful taxi owners. They were virtually falling over their [...]
This post follows from Part 1 My first experience in Korea was of one of the most incredible airports that I have ever been in. Seriously impressive. I think that South Africa’s four largest airports could fit inside it! I was met by JE from our Korean agents, Naru Global. JE was possibly the friendliest, [...]
My first trip to the Asian wine market started in Thailand, in the town of Pattaya. I met with Ron Batori, the boss of our Thai agents The Bangkok Beer and Beverages Company. We spent some time discussing the market, and his insights were very informative. Thailand is an extremely interesting place to visit and [...]
After the recent recognition of a wine from our sister cellar, The Spice Route Winery, at the Japan Wine Challenge, I thought I would take a quick look at the Japanese wine market and South Africa’s performance in it. The Japanese still wine market is one that is still relatively young, with average wine consumption [...]
